We launch, own, and operate brands from scratch.
Over the past few years, the traditional way in which brands are established, built, and scale has rapidly changed.  With the explosive growth of digital first D2C brands via social media and the continued rise of influencers who are leveraging their reach for marketing and distribution, it has created incredible opportunities for those that have a deep understanding of these markets and the operational infrastructure in place to execute.
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Glamnetic
Glamnetic is the world’s leading magnetic liner and lash company. The company was co-founded with artist and entrepreneur Ann McFerran in July 2019, and has quickly become one of the fastest growing beauty brands of 2020. Glamnetic is completely self-funded and has raised no outside capital.
Launched
July 2019
Industry
Beauty
Website
Wakeheart
Founded in 2018 by Ethan Dolan, Grayson Dolan, and Kevin Gould, Wakeheart is an all-encompassing fragrance, scent, & personal care brand that aims to inspire the creation of experiences and memories through the design of high-quality scents. We have partnered with a top global fragrance house and work with award-winning perfumers to create our unique scents. Outside of production, we manage all operations in-house. We first launched with Ethan and Grayson's signature scents, from there we launched our staple collection called 'Enterlight' which consisted of 3 new fragrances.
Launched
July 2019
Industry
Fragrance/
Personal Care
Website
Insert Name Here Hair
With an extensive background in the beauty space, the founders of INH identified a gap in the extension, wig, and overall hair market. Gould co-founded INH Hair in partnerhsip with two LA-based entrepreneurs and beauty gurus, Sharon Pak and Jordynn Wynn, who started their careers as the first two employees at Colourpop Cosmetics. We discovered that very few brands in the industry had built a community via strong storytelling, creative content, social media marketing, and influencer relationships; with the aim of combining a strong community with quality products at an approachable price point. INH will do eight figures in revenue in 2020 and has raised no outside capital.
Launched
October 2018
Industry
Beauty/Hair
Website